Privacy Policy | Birkenhof

Privacy Policy

4* Natur- & Genießerhotel Der Birkenhof Oberstaufen-Steibis

Birke Trenner

Name and contact details of controller

Hotel Birkenhof

Andrea Braunsch-Voss
Managing Director
Am Anger 30
87534 Oberstaufen

Tel: +49 (0)83 86 / 67 94 - 023
Tel: +49 (0)83 86 / 98 08 - 20


Managing Director
Andrea Braunsch-Voss 

If you have questions about privacy, please call us or send us an e-mail to the above e-mail address.

The security and protection of your personal data

We regard it as our primary duty to keep the personal data that you have provided confidential and to protect them against unauthorised access. For this reason, we apply the utmost care and latest security standards to ensure the maximum protection of your personal data.


For security reasons and to protect the transmission of confidential content – such as enquiries that you send to us in our capacity as the site operator – this site uses SSL encryption. You can tell that a connection is encrypted if the browser address bar changes from “http://” to “https://”, and if there is a padlock symbol in the bar of your browser. 

When SSL encryption is enabled, third parties are not able to read the data that you transmit to us.

Information on the collection of personal data

In the following, we provide information about how personal data are collected when using our website. Examples of personal data include names, addresses, e-mail addresses and user behaviour. 

If you contact us by e-mail or via a contact form, we save the data you provide to us (your e-mail address, if applicable your name, and your phone number) so that we can answer your questions. We erase the data collected in this context when it is no longer necessary to store them or if restrictions are imposed on processing as a result of statutory data storage obligations.

Collection of personal data when you visit our website

If you visit our website simply to find out information, i.e. if you do not register or otherwise provide us with information, we only collect the personal data your browser sends to our server. If you wish to view our website, we will collect the following data, which are necessary from a technical perspective to display our website to you and to ensure its stability and security (the legal basis for this is Art. 6, Para. 1 p. 1 lit. f GDPR): IP address, date and time of request, time zone difference compared with Greenwich Mean Time (GMT), content of request (specific page), access status/HTTP status code, volume of data transmitted in each case, website from which the request originates, browser, operating system and user interface, language and version of browser software. 

Use of cookies

Further functions and offerings on our website

As well as allowing you to use our website purely as a source of information, we also offer various services that you can take advantage of if they are of interest to you. For this, you usually need to provide further personal data that we use to provide the service concerned. The data processing principles stated above also apply here.

In some cases, we use external service providers to process your data. We select and commission these service providers carefully. They are bound by our instructions and are regularly audited.

Furthermore, we may pass your personal data on to third parties if we team up with partners to offer you the chance to participate in campaigns, prize draws, conclusion of contracts, or similar services. You will receive further information about this when you enter your personal data or will find it at the bottom of the description of the offer.

If our service provider or partner is based in a country outside the European Economic Area (EEA), we will inform you about the consequences of this in the description of the offer.

Use of Google Analytics

This website uses Google Analytics, a web analysis service from Google Inc. (“Google”). Google Analytics uses what are known as “cookies”, which are text files that are saved on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website will generally be transmitted to a Google server in the USA and stored there. If IP anonymisation is activated on this website, your IP address will, however, be truncated by Google beforehand within member states of the European Union or in other states party to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and truncated there. On behalf of the operator of this website, Google uses this information to analyse your use of the website, to compile reports on website activities, and to provide the website operator with other services associated with use of the website and the internet.

The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

We use Google Analytics to analyse the use of our website so we can regularly improve it. The statistics gained in this way allow us to improve our offering and make it more interesting for you as a user. For the exceptional cases where personal data are transferred to the USA, Google has committed itself to the EU-US Privacy Shield, The legal basis for the use of Google Analytics is Art. 6, Para. 1 p. 1 lit. f GDPR.

Information about the third party: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001. User terms and conditions:, overview of data protection:, and data privacy policy:

This website uses Google Analytics with the “_anonymizeIp()” function. This ensures IP addresses are truncated before they are processed, which rules out personal identification. Therefore, if the data collected about you enable personal identification, this is immediately excluded and the personal data erased.

This website also uses Google Analytics to carry out a cross-device analysis of user flows based on a user ID. You can disable cross-device analysis of your usage behaviour by selecting “Personal Data” under “My Data” in your user account.

Objecting to data collection
You can prevent cookies from being saved by making the appropriate settings in your browser software. However, please note that doing so may result in restricted use of the website’s functions. In addition, you can prevent Google from collecting and processing the data generated by the cookie and related to your use of the website (including your IP address) by downloading and installing the browser plug-in that is available via the following link:

You can also prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set which prevents the collection of your data on future visits to this website:

Demographics and Interests data in Google Analytics
This website uses the “Demographics and Interests” function of Google Analytics. This can be used to produce reports containing information about the age, gender and interests of website visitors. These data come from interest-based advertising from Google as well as from visitor data from third parties. These data cannot be linked to any specific person. You can disable this function at any time via the display settings in your Google account or can prohibit Google Analytics from collecting your data in general by following the procedure described under “Objecting to data collection”.

Use of Google Remarketing

This website uses the Google Inc “remarketing” function. The function is used to show interest-based advertisements to website visitors within the Google ad network. A cookie is saved in the visitor’s browser so that they can be recognised again whenever they access websites that are part of the Google ad network. On these sites, the visitor can be shown advertisements relating to content that they accessed previously on websites implementing the Google remarketing function.

According to its own information, Google does not collect any personal data during this process. However, if you still do not want to be targeted by the Google remarketing function, you can disable it by making the relevant settings at . Alternatively, you can disable the use of cookies for interest-based advertising via the Network Advertising Initiative. To do this, follow the instructions at

Google AdWords

Our website uses Google conversion tracking. If an ad activated by Google directs you to our website, Google AdWords places a cookie on your computer. The conversion tracking cookie is placed on the computer when a user clicks on an ad activated by Google. These cookies expire after 30 days and do not identify you personally. If the user visits certain pages on our website before the cookie has expired, both we and Google can see that the user has clicked on the ad and been directed to the page as a result. Every Google AdWords customer receives a different cookie. This means that cookies cannot be tracked via the websites of AdWords customers. The information obtained with conversion cookies is used to compile conversion statistics for AdWords customers who have opted for conversion tracking. The customers find out the total number of users who have clicked on their ad and been redirected to a page with a conversion tracking tag. However, they do not receive any information that can personally identify users.

If you want to opt out of this tracking function, you can prevent the necessary cookie from being saved (e.g. with a browser setting that disables the automatic storage of cookies in general) or you can configure your browser to block cookies from the “” domain.

Take care not to delete the opt-out cookies unless you change your mind about wanting to stop metrics from being recorded. If you delete all your cookies from your browser, you will have to add the relevant opt-out cookie again.

Integration of Google Maps

Your visit to the website tells Google that you have accessed the relevant subpage of our website. This happens regardless of whether you are logged into a user account provided by Google or whether or not a user account even exists. If you are logged into Google, your data will be linked directly to your account. If you do not want your data to be linked to your Google profile, you must log out before activating the button. Google stores your data in the form of user profiles for the purposes of advertising and market research and/or to tailor its website to user needs. A key purpose of this sort of analysis (even in the case of users who are not logged in) is to provide needs-based advertising and to tell other social network users about your activities on our website. You have the right to object to the creation of these user profiles. However, you must contact Google in order to exercise this right.

For further information about why the plug-in provider collects and processes data, and to what extent, please refer to the provider’s data privacy policies. There, you will also find further information about your rights in this respect and the settings you can change to protect your privacy: Google also processes your personal data in the USA and has committed itself to the EU-US Privacy Shield,

Comment function

When using the comment function, the name entered, the e-mail address, the text and the time of sending are saved and processed. The comments will be integrated into our website and will remain available for an indefinite period of time. At your request, you can have your comments deleted at any time. Please contact us for this. The personal data collected to process the entry or deletion will be deleted immediately after the entry or deletion of the comment, unless there are legal retention periods.

Embedded YouTube videos

We embed YouTube videos on some pages of our website. The operator of the relevant plug-ins is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. When you play a YouTube clip, a connection is established to YouTube servers. This informs YouTube which pages you have visited. If you are logged into your YouTube account, YouTube can link your surfing behaviour directly to you as an individual. To prevent this, log out of your YouTube account first.

When a YouTube video is started, the provider places cookies on the user’s computer to collect information about their behaviour.

If you have already disabled cookies for the Google ad programme, you do not have to worry about any such cookies being placed on your computer when you watch YouTube videos either. However, YouTube also uses other cookies to store usage information of a non-personal nature. If you wish to prevent this, you must block the storage of cookies in your browser.

Further information on data privacy at YouTube can be found in the provider’s data privacy policy at:



To receive our newsletter it is necessary to enter your e-mail address. Before the newsletter is sent, you must expressly confirm to us that we are to activate the newsletter service for you within the framework of the so-called Double Opt-In Procedure. You will then receive a confirmation e-mail from us asking you to click on the link contained in this e-mail, to confirm that you wish to receive our newsletter.

You can cancel your subscription to the newsletter at any time by notifying us in writing. You will also find a link to unsubscribe from the newsletter in each of the newsletters we send.

We use the newsletter tool CleverReach (CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede, Germany) to create and manage the newsletter. The required data of the newsletter recipients are hosted web-based on a CleverReach server. The contract is based on CleverReach's General Terms and Conditions and Privacy Policy, which you can read here: According to CleverReach it is assured that CleverReach neither accesses the data of the newsletter recipients nor uses them in any other way.

The newsletter tool analyses the range of each newsletter to ensure that it actually reaches its recipients. The individual behaviour patterns that can be identified are only used for a statistical evaluation of the newsletter's success and are under no circumstances passed on to third parties or used for other purposes.

By submitting your data in our newsletter form, you agree to the data processing by CleverReach to the extent as stated.

Virtual Tours

This website uses services of mp moving-pictures GmbH (Am Flugplatz 12a, 87766 Memmingerberg, Germany) for virtual tours (360° tours). When calling up the tours, cookies are set by mp moving-pictures GmbH. According to its own statements, the company complies with the requirements of the GDPR. Further information can be found here: 

Tour planner

On our website you have the possibility to plan tours. This is a service provided by Outdooractive GmbH & Co. KG, Missener Straße 18, 87509 Immenstadt, Germany.

If you call up the tour planner used on our site, a direct connection will be established between your browser and a server of Outdooractive GmbH & Co. KG and information about your visit and your IP address is stored there. Outdooractive GmbH & Co. KG, Missener Straße 18, 87509 Immenstadt, Germany, uses the following tracking software on its website: Google Tag Manager, Zendesk, Google Analytics, InfOnline, NugAd, Criteo, AdScale, Media Innovation Group, The ADEX, Google Publisher Tags. For more information, please visit:


This page integrates TrustYou for the display of ratings. Provider is TrustYou GmbH, Munich Center of Technology, Agnes-Pockels-Bogen 1, 80992 Munich. To use the TrustYou functions it is necessary to save your IP address, browser information (name, version), website, operating system of the user, screen resolution of the user, language settings of the browser or operating system of the user. If, for example, you enter a rating and send it off, this data is usually transferred to a TrustYou server and stored there. The provider of this page has no influence on this data transfer. The use of TrustYou is in the interest of a presentation of the evaluations given on TrustYou to our hotel, and in order to be able to offer the possibility of the writing of an evaluation with TrustYou. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. More information about the handling of user data at TrustYou can be found in the privacy policy at

Rights of the data subject

Withdrawal of consent
Where personal data are processed on the basis of consent having been granted previously, you shall have the right to withdraw your consent at any time. Withdrawing consent does not affect the legality of the processing that was carried out with consent prior to its withdrawal.

You may contact us at any time to exercise your right of withdrawal.

Right to receive confirmation
You shall have the right to obtain from the controller confirmation as to whether or not we are processing personal data concerning you. You may request this confirmation at any time using the contact details provided here.

Right of access
If personal data are being processed, you shall have the right to access this personal data and request the following information at any time:

  • - the purposes of the processing;
  • - the categories of personal data concerned;
  • - the recipients or categories of recipient to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations;
  • - where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period;
  • - the existence of the right to request from the controller rectification or erasure of personal data or restriction of processing of personal data concerning the data subject or to object to such processing;
  • - the right to lodge a complaint with a supervisory authority;
  • - where the personal data are not collected from the data subject, any available information as to their source;
  • - the existence of automated decision-making, including profiling, referred to in Article 22 Paragraphs 1 and 4 GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.

Where personal data are transferred to a third country or to an international organisation, you shall have the right to be informed of the appropriate safeguards pursuant to Article 46 GDPR relating to the transfer. We shall provide a copy of the personal data undergoing processing. For any further copies that you request, we may charge a reasonable fee based on administrative costs. Where you make the request by electronic means, and unless requested otherwise, the information shall be provided in a commonly used electronic form. The right to obtain a copy shall not adversely affect the rights and freedoms of others.

Right to rectification  
You shall have the right to obtain from us without undue delay the rectification of inaccurate personal data concerning you. Taking into account the purposes of the processing, you shall have the right to have incomplete personal data completed, including by means of providing a supplementary statement.

Right to erasure (“right to be forgotten”)
You shall have the right to obtain from the controller the erasure of personal data concerning you without undue delay and we shall have the obligation to erase personal data without undue delay where one of the following grounds applies:

  • - The personal data are no longer necessary in relation to the purposes for which they were collected or otherwise processed.
  • - The data subject withdraws consent on which the processing is based according to point (a) of Article 6(1), or point (a) of Article 9(2) GDPR, and where there is no other legal ground for the processing.
  • - The data subject objects to the processing pursuant to Article 21(1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) GDPR.
  • - The personal data have been unlawfully processed.
  • - The personal data have to be erased for compliance with a legal obligation in Union or Member State law to which the controller is subject.
  • - The personal data have been collected in relation to the offer of information society services referred to in Article 8(1) GDPR.

Where the controller has made the personal data public and is obliged pursuant to paragraph 1 to erase the personal data, the controller, taking account of available technology and the cost of implementation, shall take reasonable steps, including technical measures, to inform controllers which are processing the personal data that the data subject has requested the erasure by such controllers of any links to, or copy or replication of, those personal data. 

The right to erasure (“right to be forgotten”) shall not apply to the extent that processing is necessary:

  • - for exercising the right of freedom of expression and information;
  • - for compliance with a legal obligation which requires processing by Union or Member State law to which the controller is subject or for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
  • - for reasons of public interest in the area of public health in accordance with points (h) and (i) of Article 9(2) as well as Article 9(3) GDPR;
  • - for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes in accordance with Article 89(1) GDPR in so far as the right referred to in paragraph 1 is likely to render impossible or seriously impair the achievement of the objectives of that processing; or
  • - for the establishment, exercise or defence of legal claims.    

Right to restriction of processing
You shall have the right to have the processing of your personal data restricted by us where one of the following applies:

  • - the accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data;
  • - the processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of their use instead;
  • - the controller no longer needs the personal data for the purposes of the processing, but they are required by the data subject for the establishment, exercise or defence of legal claims;
  • - the data subject has objected to processing pursuant to Article 21(1) GDPR pending the verification whether the legitimate grounds of the controller override those of the data subject.

Where processing has been restricted in accordance with the aforementioned preconditions, such personal data will, with the exception of storage, only be processed with the data subject’s consent or for the establishment, exercise or defence of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State.

The data subject can contact us at any time using the contact details provided above to assert his/her right to have processing restricted.

Right to data portability
You shall have the right to receive the personal data concerning you, which you have provided to us, in a structured, commonly used and machine-readable format and have the right to transmit those data to another controller without hindrance from the controller to which the personal data have been provided, where:

  • - the processing is based on consent pursuant to point (a) of Article 6(1) or point (a) of Article 9(2) or on a contract pursuant to point (b) of Article 6(1) GDPR; and
  • - the processing is carried out by automated means.

In exercising your right to data portability pursuant to paragraph 1, you shall have the right to have the personal data transmitted directly from the controller to another controller, where technically feasible. The exercise of the right to data portability shall be without prejudice to the right of erasure (“right to be forgotten”). That right shall not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

Right to object
You shall have the right to object, on grounds relating to your particular situation, at any time to processing of personal data concerning you which is based on point (e) or (f) of Article 6(1) GDPR, including profiling based on those provisions. The controller shall no longer process the personal data unless the controller demonstrates compelling legitimate grounds for the processing which override the interests, rights and freedoms of the data subject or for the establishment, exercise or defence of legal claims. 

Where personal data are processed for direct marketing purposes, you shall have the right to object at any time to processing of personal data concerning you for such marketing, which includes profiling to the extent that it is related to such direct marketing. Where you object to processing for direct marketing purposes, the personal data shall no longer be processed for such purposes.

In the context of the use of information society services, and notwithstanding Directive 2002/58/EC, you may exercise your right to object by automated means using technical specifications.

Where personal data are processed for scientific or historical research purposes or statistical purposes pursuant to Article 89(1), you shall, on grounds relating to your particular situation, have the right to object to processing of personal data concerning you, unless the processing is necessary for the performance of a task carried out for reasons of public interest.

You may exercise your right to object at any time by contacting the relevant controller.

Automated individual decision-making, including profiling
You shall have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you. This shall not apply if the decision:

  • - is necessary for entering into, or performance of, a contract between the data subject and a data controller;
  • - is authorised by Union or Member State law to which the controller is subject and which also lays down suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests; or
  • - is based on the data subject’s explicit consent.

The data controller shall implement suitable measures to safeguard the data subject’s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision. 

The data subject may exercise this right at any time by contacting the relevant controller.

Right to lodge a complaint with a supervisory authority
Without prejudice to any other administrative or judicial remedy, you shall have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if the data subject considers that the processing of personal data relating to him or her infringes this Regulation.

Right to an effective judicial remedy
Without prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant to Article 77 GDPR, you shall have the right to an effective judicial remedy where you consider that your rights under this Regulation have been infringed as a result of the processing of your personal data in non-compliance with this Regulation.


As a basic principle, our offering is aimed at adults. Persons below the age of 18 should not send us any personal data without the consent of their parents or legal guardians.

Changes to our data privacy terms

We reserve the right to adjust this data privacy policy occasionally so that it remains constantly in line with the latest legal requirements or so that we can incorporate changes to our services, such as the introduction of new services. If you revisit our website subsequently, the new data privacy policy will apply.

Objection to advertising e-mails

We hereby object to the use of the contact data published within the scope of our statutory legal notice obligations for the transmission of advertising and information material that has not been expressly requested. The operators of this website expressly reserve the right to take legal action in the event that unsolicited advertising material is sent, such as in spam e-mails. 

Booking system DIRS21
Our website uses the DIRS21 service so that you can book online via our website.
Birke Trenner

Privacy policy for the use of the booking system DIRS21

We would like to strengthen your confidence in the booking system DIRS21 of the operator "TourOnline AG" for booking hotels, hosts and package deals, which is integrated into this website, and make the booking process and the handling of the data collected during the booking process transparent to you. For this reason, you can find out here what information is requested from you and how this information is processed.

Search for available rooms, hotels or package deals with DIRS21

It is not necessary for you to provide any personal information in order to check the availability of hotels and other hosts.

Booking via booking system DIRS21

If you would like to book an available room or a package, personal data are necessary for your reservation, these are in particular name, address, telephone number and your email address. These data are stored in the system for each booking under a booking number and are communicated to the booked host by fax. The booked host can view these data at any time again in a protected, only for him accessible customer area. An export or an automatic processing is not possible. We would like to point out that in particular your email address is not used for advertising or mass mail purposes.

Anonymized data will be processed for statistical purposes. We may use third-party service providers to process your personal data on our behalf for the above purposes. For example, we may share some information about you with these third parties so that they can contact you directly by email (for example, to subsequently receive an evaluation of your travel experience).


Cookies through booking system DIRS21

The DIRS21 booking system does not use cookies.

Right of access to booking system DIRS21

As a user of the DIRS21 booking system integrated into this website, you will receive information from the operator "TourOnline AG" about which information has been recorded by you in the system. This service is free of charge. If required, please contact the DIRS21 customer hotline at +49 (0)7153-925050.

Deleting your personal data from the DIRS21 booking system

If you wish, the operator "TourOnline AG" will delete the personal data recorded in the DIRS21 booking system as soon as the arrival date advised by the booking has been reached. This service is free of charge, if required please contact the DIRS21 customer hotline by email or call +49 (0)7153-925050. You will then receive a confirmation of the deletion of your data.

TourOnline AG
Operator of the booking system DIRS21